The idea to allow for ephemeral sharing on Facebook and other sites
is interesting, though the number of controls Phantom offers makes it a
bit more cumbersome to share that content in the first place.
A new mobile application called Phantom is offering a way to post personal photos and videos to blogs and social media sites, like Facebook or Twitter, which “self-destruct” like they do in Snapchat, while also offering controls that limit the number of people who can view the content, and more.
The app, available on both iOS and Android, lets you snap a photo or record a video, or select an item from your smartphone’s gallery, then mark it up with commenting and drawing tools that are very similar to those found in Snapchat. But instead of just offering a timer function to control how long the image or video is visible to a friend after it’s shared, Phantom also lets you configure how long the content will live, period, as well as how many viewers it can have.
That way, you can set the content to expire after a certain amount of time, no matter how many people have seen it or not. And by limiting the number of viewers, you have more control over how widely a piece of content spreads.
Of course, Snapchat does this too, in its own way – by sending your photo or video just to a selection of contacts, you’re already indicating how many people should see the content you’re sharing. But Phantom big difference is that it’s designed to work with more public networks, including Facebook, Twitter, Google+, WordPress and Blogger. And via a “More” option, you can also share to Tumblr, Pinterest, Whatsapp, LINE, Telegram, Movable Type, iMessage/SMS or email.
It’s sort of like a Snapchat that works everywhere else.
However, because of the many settings Phantom offers, there’s a learning curve to using the app, and that can slow things down. The uploading process of saving the media to Phantom’s servers is a little slower than I’d prefer to see, too.
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